A careers page isn’t just for posting jobs—it’s your client’s chance to tell their story to future employees. But left unscoped, these pages often turn into vague lists or get rushed at the last minute.
The example below helps you define a clear scope for a branded, effective careers page that covers company culture, benefits, and open roles. Use it when your client wants to attract applicants or look like a place people want to work.
Okay, let’s break this down—what’s included, potential upsells & some limitations to consider.
This section breaks down what a scoped careers page should include—balancing brand, clarity, and hiring functionality.
Inclusion | Description |
---|---|
Careers page layout planning | Outlines structure for intro, openings, perks, and calls to action. |
Company culture section | Design for showcasing mission, values, or a message from leadership. |
Benefits and perks block | Grid-style or list-based layout for highlighting employee benefits. |
Job listings preview section | Section to display current job openings with optional CMS integration. |
Application CTA buttons | Clear calls-to-action linking to job apps or external platforms. |
Make your client's careers page stand out and function better with these simple upgrades—great for positioning your value and boosting margins.
Upsell | Description | Cost |
---|---|---|
Job CMS setup | Enables the client to manage openings using a CMS interface (Webflow, WordPress, etc.). | $300 |
Team spotlight section | Adds employee quotes, testimonials, or featured team bios. | $250 |
Culture video embed | Embed a client-provided “working here” video with responsive styling. | $200 |
These scope boundaries keep the careers page simple and useful—without turning it into an HR platform.
Most clients know they need a careers page—but they don’t know what to include. When you scope it clearly, you help them communicate their culture, promote open roles, and attract better candidates.
Use this line item as your go-to framework for scoping careers pages that balance design, hiring strategy, and project profitability.