Domain & DNS Management
How to scope domain and DNS management services
Domain and DNS management is often underestimated but critical for business operations, affecting everything from email delivery to website performance. Pricing it correctly means understanding both the technical complexity and the business impact of DNS issues or domain problems.
The line item below shows you how to structure domain and DNS proposals with clear management levels and service options. It demonstrates how to break down domain services into essential components that help clients understand the value of professional domain management.
Sample Line Item
Breaking Down Domain & DNS Management Scoping
Domain and DNS services need to be reliable and properly configured to support all business operations. The key is providing comprehensive management that prevents issues before they affect business operations.
Examples of What to Include
Here are the core components of effective domain and DNS management services. These elements work together to provide reliable domain services that support business websites, email, and online presence.
Domain Registration & Setup: Professional domain registration and initial configuration including nameserver setup and basic DNS record configuration.
DNS Configuration & Optimization: Complete DNS setup including A, MX, CNAME, and TXT records with optimization for performance and reliability.
Monitoring & Renewal Management: Automated monitoring of domain and DNS status with proactive renewal management to prevent expiration issues.
Potential Upsells and Add-ons
Here are enhanced domain and DNS services that can significantly improve performance and reliability. These upsells help clients get better domain management and performance while increasing your monthly recurring revenue.
Advanced DNS Features
$50/domain/monthLoad balancing, failover, and geographic routing
Advanced DNS features improve website performance and reliability through intelligent traffic routing and automatic failover capabilities.
SSL Certificate Management
$25/domain/monthProfessional SSL procurement and renewal management
SSL certificate management ensures websites remain secure and trusted while automating the complex renewal process to prevent expiration.
Subdomain Management
$30/domain/monthComprehensive subdomain setup and management
Subdomain management enables organized website structure and supports complex applications with proper DNS configuration and routing.
Advanced Email Routing
$40/domain/monthComplex email routing with multiple providers and backup
Advanced email routing ensures reliable email delivery with backup systems and optimized routing for critical business communications.
Limitations to Consider
These boundaries help prevent scope creep and clarify what's outside the core domain and DNS management scope.
No website development: Domain management only, website development requires separate development scope.
No email hosting: DNS configuration only, email hosting requires separate email services scope.
No content management: Domain and DNS only, website content management requires separate scope.
Standard monitoring included: Basic monitoring only, advanced monitoring requires separate managed services agreement.
Professional domain management that keeps your business online
Domain and DNS management is essential for maintaining reliable online presence and ensuring all business services function properly. By providing comprehensive domain services with proper monitoring and management, you create valuable recurring revenue while ensuring clients' domains are properly maintained.
Use this line item as your foundation for scoping, pricing, and selling domain and DNS services. The per-domain pricing model scales with client needs while providing reliable domain management that supports all online business operations.
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